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Join the Refillution

Are you someone who never goes anywhere without your favorite reusable coffee cup and tote bag? Fantastic! You're already making the world a better place. Did you know that you can now do the same with Authentic Beauty Concept shampoos and conditioners?

While we love recycling, we believe that reusing and refilling are even better options. Sustainability is at the heart of our company, and we know it's important to you too. That's why we've equipped specially selected salons with our own Refill Bar.

Our Refill Bar is designed to promote the "reduce, reuse, recycle" model, encourage mindful consumption, and advocate for a more sustainable hair care method.

Our special refillable bottles are made of 90% post-consumer recycled plastic (PCR) - existing plastic that would otherwise be challenging to process. Each 250ml bottle can be refilled at least five times, saving up to 83% of plastic*.

The labels on the bottles are made from Forest Film - the first wood-based film label material on the market - and contain all the necessary information.


Simply bring your empty shampoo and conditioner bottles back to the salon and have them refilled with your favorite products. It's that easy!

Purchase your first conditioner bottle for € 33.40 and pay only € 30.00 for refills.

Purchase your first shampoo bottle for € 25.85 and pay only € 23.25 for refills.

Together, we can make a positive impact by making conscious choices and contributing to a more sustainable future. Join our refillution, and let's make a difference together!

The following products we have available for Refill

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